Appy
← Back to Blog
Comparison

onelink.to Alternative: Why a Store-Only Link Isn’t Enough for Apps in 2026

On most onelink.to plans, a link still works the way it did in 2011: it sends people to a store page and stops there. Opening the installed app starts at onelink.to Team Plus, $40 a month; on Appy it comes with Pro at $9.99. Here is the rest of the difference, plan by plan.

September 24, 2026•5 min read

Built in 2011, and it shows

onelink.to solved a real problem in 2011: one link that sends iPhone users to the App Store and Android users to Google Play. Fifteen years later, that is still the core of it. Opening an app that’s already installed is listed only on Team Plus ($40 a month) and Enterprise ($80), and needs a custom domain; Professional ($10) and Team ($25) send everyone to the store. We couldn’t find a word about Huawei AppGallery.

We couldn’t find a blog, a changelog or a public roadmap on onelink.to’s site either, so there’s no telling what, if anything, is coming next. Everything below was checked on October 1, 2026.

onelink.to in four numbers

a month to open the installed app: onelink.to Team Plus vs Appy Pro
$40 vs $9.99

a month to open the installed app: onelink.to Team Plus vs Appy Pro

links on the free plan; after 3 months, clicks past 1K a month see a onelink.to page first
3

links on the free plan; after 3 months, clicks past 1K a month see a onelink.to page first

years of stats history at most, even on paid plans
2

years of stats history at most, even on paid plans

mentions of Huawei AppGallery on its pricing and product pages
0

mentions of Huawei AppGallery on its pricing and product pages

What happens after the tap

Same link, seven situations. Green means the visitor lands where you wanted, amber means it works with a catch, red means a dead end or a missing piece.

iPhone, app not installed
onelink.toApp Store
AppyApp Store
iPhone, app already installed
onelink.toOpens the app from Team Plus ($40/mo); store page below that
AppyOpens the app on the screen you chose (Pro, $9.99/mo)
Android with Google Play
onelink.toGoogle Play
AppyGoogle Play
Huawei phone without Google services
onelink.toOnly App Store and Google Play are named
AppyHuawei AppGallery, on every plan
Laptop or desktop
onelink.toYour website
AppyYour website
Knowing which link brought a Play install
onelink.toFrom Team ($25/mo), UTM tags are passed on to the store
AppyLink slug passed in the Play Install Referrer
How long your stats are kept
onelink.to90 days on Free, 2 years on paid plans
AppyFor good on Pro and Business
Based on onelink.to’s pricing and product pages, checked October 1, 2026.

One Appy link, five kinds of visitor

appy.to/summer

one link, one QR code

  • iPhone with the appApp opens on the screen you set
  • iPhone without the appApp Store listing
  • Android phoneGoogle Play, with the link slug in the install referrer
  • Huawei without Google servicesAppGallery listing
  • Desktop browserYour website
Opening the installed app needs Pro. Store and AppGallery routing work on the free plan.

Price against what you get

Free tier

Appy · Free

$0

4 links, AppGallery routing, stats kept for 90 days

onelink.to · Free

$0

3 links; after 3 months, clicks past 1K a month see a onelink.to page

One more link, plus Huawei AppGallery
First paid plan

Appy · Pro

$9.99/mo

10 links, opens the installed app, unlimited stats history

onelink.to · Professional

$10/mo

10 links, no Open in App, no AppGallery

Same price, and the installed app opens
Opening the installed app

Appy · Pro

$9.99/mo

10 links, opens the app on the screen you choose

onelink.to · Team Plus

$40/mo

500 links, Open in App on your own domain

The installed app opens at a quarter of the price
Published monthly prices as of October 1, 2026.

Where onelink.to runs out, and what Appy adds

Where onelink.to runs out

  • Opening an app that’s already installed starts at Team Plus, $40 a month, on a custom domain.
  • Its pricing and product pages don’t mention Huawei AppGallery.
  • On the free plan, after three months, clicks past 1K a month wait on a onelink.to page for up to five seconds.
  • Stats are kept for 90 days on Free and two years on paid plans.
  • On Free and Professional, no campaign tags are passed on: the click stats stop at the store page.

What Appy adds

  • Opens the installed app on the screen you choose, from $9.99 a month.
  • Sends Huawei phones to AppGallery on every plan, Free included.
  • Puts the link slug into the Google Play install referrer, so you know which link brought the install.
  • Keeps your stats history for good on paid plans.
  • A dashboard in seven languages, Russian and Chinese included.

Switching takes an afternoon

The only thing that needs planning is print. A QR code on a box or a poster keeps pointing at onelink.to for as long as that box is around.

01

List your live links

Write down each onelink.to link, where it’s used and which store URLs it points to. Mark the printed ones.

02

Recreate them in Appy

Add the same App Store and Google Play URLs, plus an AppGallery URL if you publish there. On Pro, switch on the deep link so people who have the app open it directly.

03

Swap everything you can edit

Social bios, ads, email templates, website buttons. These take minutes.

04

Replace printed codes on the next run

Leave the old onelink.to links in place for material already out there, and print the Appy QR code from the next run on.

Frequently asked questions

Is there a free onelink.to alternative?

Yes. Appy’s free plan includes smart links and QR codes that route to the App Store, Google Play and Huawei AppGallery. onelink.to’s free plan has 3 links, Appy’s has 4.

Does onelink.to open the app if it’s already installed?

Yes, from its Team Plus plan at $40 a month, on a custom domain. Professional ($10) and Team ($25) send everyone to the store. Appy opens the installed app on Pro, at $9.99 a month.

Does onelink.to show ads on the free plan?

No, onelink.to says every plan is ad-free. On the free plan, though, after three months, clicks past 1,000 a month see a onelink.to page for up to five seconds before going on.

Does onelink.to support Huawei AppGallery?

Its pricing and product pages only name the App Store and Google Play. Appy sends Huawei devices to AppGallery on every plan.

Continue exploring

Comparison
Oct 9, 2026
6 min read

Bitly Alternative for App Links: Store Routing and Deep Links Without the $199 Plan

Bitly’s free links show an ad page, store routing sits on unnamed paid plans, Huawei isn’t supported and deep links start at $199 a month. How Appy compares, checked against Bitly’s own pages.

bitly alternative
comparison
deep links
qr codes
Read article
Comparison
Sep 24, 2026
6 min read

Branch.io Alternative: No Card, No Overage Bills, No Expiring Links

Branch dropped its free plan. Today you hand over a card just to try it, land on $39 a month with overages that have no cap, and pay $199 a month for a custom domain. Links nobody clicks for 380 days expire. The full picture, and what small teams use instead.

branch alternative
branch.io pricing
deep linking
link expiration
Read article
Comparison
Sep 24, 2026
6 min read

Dub.co Alternative for Mobile Apps: App Links Without the $30 Paywall

Dub is a web link shortener that has turned into an affiliate platform. Mobile comes second: deep links need the $30 plan, attribution the $90 plan, Android attribution still isn’t out and Huawei isn’t supported at all. Here’s how Appy compares for app teams.

dub alternative
dub.co
deep links
android
Read article

Looking for something else? Browse all topics on the blog.

Try the same link on every phone you have

Create a free Appy link with your App Store, Google Play and AppGallery URLs, then scan its QR code with every phone in the office.