Mobile Marketing Insights

Expert guides, tutorials, and best practices for smart links, deep linking, QR codes, and mobile app growth strategies.

Includes practical playbooks for Instagram Stories, Instagram and TikTok profile links, and paid social app-install campaigns.

Latest Articles

Our most popular and comprehensive guides

Sorun Giderme
11 dk okuma

Universal Links Safari açıyor mu? AASA, App Links, redirect ve header sorunlarını düzeltin

Uygulama yerine tarayıcı açan universal links ve app links için uygulanabilir sorun giderme akışı.

universal links
app links
aasa
assetlinks
deep link troubleshooting
Mar 7, 2026
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Tutorial
6 dk okuma

How to Create One Link for App Store and Google Play

Step-by-step guide to creating a single smart link that routes iOS users to the App Store and Android users to Google Play automatically.

smart links
app store
google play
routing
mobile marketing
Oct 10, 2025
Read more
Guide
8 dk okuma

Deep Linking vs Universal Links: Complete Comparison

Understand the key differences between deep links and universal links, when to use each, and how to implement them effectively.

deep linking
universal links
comparison
mobile apps
Oct 8, 2025
Read more

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Browse our complete library of mobile marketing resources

Sorun Giderme
Mar 7, 2026
11 dk okuma

Universal Links Safari açıyor mu? AASA, App Links, redirect ve header sorunlarını düzeltin

Uygulama yerine tarayıcı açan universal links ve app links için uygulanabilir sorun giderme akışı.

universal links
app links
aasa
assetlinks
deep link troubleshooting
Read Article
Guide
Feb 19, 2026
11 dk okuma

Instagram & TikTok Deep Links for App Installs: Route to App, Store, or Web

Learn how to route Instagram Stories, profile links, and paid ads plus TikTok bio and ad traffic to deeplinks, app stores, or web fallbacks with one smart link.

instagram deep links
tiktok deep links
social media ads
app install campaigns
mobile growth
Read Article
Tutorial
Oct 10, 2025
6 dk okuma

How to Create One Link for App Store and Google Play

Step-by-step guide to creating a single smart link that routes iOS users to the App Store and Android users to Google Play automatically.

smart links
app store
google play
routing
mobile marketing
Read Article
Guide
Oct 8, 2025
8 dk okuma

Deep Linking vs Universal Links: Complete Comparison

Understand the key differences between deep links and universal links, when to use each, and how to implement them effectively.

deep linking
universal links
comparison
mobile apps
Read Article
Migration
Oct 5, 2025
7 dk okuma

Firebase Dynamic Links Shutdown: Migration Guide to Appy

Firebase Dynamic Links is shutting down. Here's a complete guide to migrating your links to Appy with zero downtime.

firebase
dynamic links
migration
deep linking
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Tutorial
Oct 3, 2025
12 dk okuma

Complete Guide to Universal Links for iOS and Android

Everything you need to know about universal links, deep links, and app links. Learn how to implement them and boost your mobile marketing.

universal links
deep linking
ios
android
implementation
Read Article
Marketing
Oct 1, 2025
10 dk okuma

QR Code Best Practices for Mobile App Marketing

Learn how to design, implement, and track QR codes for maximum engagement and app installs. Includes design tips and analytics strategies.

qr codes
mobile marketing
campaigns
design
analytics
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Comparison
Feb 1, 2025
14 dk okuma

Branch.io vs AppsFlyer OneLink vs Appy: 2025 Deep Linking Comparison

See how Branch.io, AppsFlyer OneLink, and Appy compare across implementation, analytics, pricing, and compliance to choose the right deep linking platform.

deep linking
branch
appsflyer
smart links
mobile marketing
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Put these strategies into action with Appy's smart links, QR codes, and analytics platform.

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